Luther’s “Giving Day” March 7

Gnome is where the heart is for Luther College’s Giving Day, which  returns for its ninth year on Thursday, March 7. The annual event aims to celebrate the Luther community while raising  money for the Luther Fund, Luther’s unrestricted current fund that supports all students, faculty, staff and community endeavors on campus.

“Giving Day at Luther remains one of my favorite events because we get the opportunity to see the generosity of our entire community,” Mary Duvall, vice president for development said. “Each year, we see beautiful notes that honor faculty, staff, and others across the Luther community that have made an impact throughout the decades. It’s a testament to this place and these people”

While all gifts made to the Luther Fund on Giving Day will be matched by the Gnome Team, a group of donors whose generosity supports the success of Giving Day, this year, some gifts will be tripled.

This year, some gifts will be triple matched during special “power hours.” For example, during the “Grounded and Global” power hours from 9 to11 a.m. and again from 5 to 7 p.m. All donations made by members of the Decorah community and anyone living abroad will be tripled, in celebration of Luther as a school grounded in Decorah that sets students up for success all over the world. A full schedule of power hours is available on the Giving Day website.

“I love Giving Day because of the way it brings together every person in the Luther community to have an impact,”Duvall said. “The fun and energy it generates is incredible, and this year, I’m especially looking forward to the Gnome-fluencers on social media.”

Ways to give

  • Join the Facebook event and see fun posts and videos leading up to and throughout the day.

  • When you make a gift in honor of Luther faculty or staff,  Luther staff will share your dedication with that person and connect you both in an email that same day.

  • New this year, those in the Decorah area can stop by The Landing Market for Luther Day at the Landing, a day in which 100% of all sales made at Justin’s and The Buzz will be matched with an equal gift to the Luther Fund.

Last year, Luther celebrated over $1.1 million raised at the end of Giving Day. These donations go toward essential financial aid, life-changing study abroad programs, and community-building student groups on campus, all of which shape Luther into a vibrant community filled with young adults ready to face a changing world. Giving Day organizers said these donations make the Luther experience and shaping students as engaged citizens possible.

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